This is a simple method of generating New Subscribers instantly. Basically, you place a Ad for other Publishers Newsletters in your Newsletter and they do the same for you in return.
It's not something that I am a huge fan of, but it does work. But there are a few tips that you should know.
Trading Ad's for Ad's with other Publishers works well when your Mailing List is "Small" and growing rapidly. It's very hard to find suitable Ad Swapping deals that are worth your while, when you have 10,000 Customers or more Subscribers.
So how can you find Publishers that are looking to trade Ad's? Easy! Do a Google Search for the following.
"your market here ezine"
EX
"Gardening Ezine"
"Gardening Newsletter"
Then just contact all of the Publishers you can and ask them if they are willing to trade Ad Space in their Newsletter for Ad Space in your Newsletter.
Don't just Spam these people. Actually sign up for their Ezine, look at their Website, personalize any contact you make with them, so they know you're not just harvesting Email Addresses, and you will do well.
Some of the time, you don't even need to trade Ad's with people in your exact Market. Let's say just because you run a Gardening Ezine, that doesn't mean you can't trade Ad's with Landscaping Ezine. Do you get my drift?
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